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Neighborhood Tours

SoHo: Where to Eat, Sleep & Explore


SoHo: Where to Eat, Sleep & Explore

Located in downtown Manhattan, SOHO (short for South of Houston) is one of the most intrinsically diverse neighborhoods in NYC with decadent restaurants, world-class art galleries, shopping from international designers, and an annual film festival that showcases magnificence from around the world. North of Canal street and nestled between Little Italy and Greenwich Village, this former million-dollar textile industry neighborhood transformed in the 1960's through artistic expression and created a prime New York real estate area that is synonymous with avant-garde, contemporary, and diversity.  A fairly small area, people often say living in SoHo you get to know your neighbors and feel like part of the community.  Here are our favorite places, to eat, sleep, and explore in SoHo.  Enjoy!


Make SoHo your home with a Cast Iron loft

SoHo is famous for its distinctive and ornate architecture and is filled with Renaissance-style buildings encased in large airy windows and cast-iron facades.  The restored industrial buildings, impeccably renovated into breathtaking lofts are by far the most authentic place to live in this haven for culture & trends.  Many have been converted into coops for artists in residence like 565 Broadway, Apt. 5W, to the left which was sold for $3,900,000 last year by Bracha New York's Lisa Joa.  Contact us today if you'd like to make SoHo your home!

nomo soho.jpg

For a Short Stay: NoMo SoHo

If you're looking for a lavish hotel with enough charm and character to do SoHo justice, look no further than Nomo Soho, formerly the Mondrian and personal favorite of Bracha New York's Maryana Khimich.  Be sure to stop at their speakeasy rooftop bar and five star restaurant.

You can book your stay on their site here


Lure Fishbar

Tucked away sub-level on Mercer Street, Lure Fishbar is easy to miss walking by but the food is phenomenal.  Bracha New York's Natalie Baghdadi swears by them so be sure to stop by and experience it for yourself!

Peruse their menu and make a reservation on their site here.



Enjoy exceptional bistro fare in a renovated warehouse

View their menu and make a reservation on their site here.




The Dutch

A hipster spot that cooks with the freshest locally grown foods.  View their menu and make a reservation on their site here.



Enjoy delicious espresso and an almond croissant from La Colombo that always has this area percolating with delight

Visit their site to find the nearest cafe to you here.





Some of the fashion industry's top designers have storefront displays basking on Prince Street that passersby peruse as they stroll down the cobblestone streets. From Prada to Chanel, high-end housewares shops like Crate & Barrel, to computer mega-retailer The Apple Store, a variety of boutiques inhabit the bustling marketplace of SOHO. 



SoHo has long been an artistic center and is filled with more galleries worth visiting than we could cover here.  For a list of the top 10 to visit, view the New York Times picks here  

To the left:  “Liquidity Inc.,” by Hito Steyerl, at Artists Space in SoHo. 


SoHo International Film Festival

To the left:  "In Lieu of Flowers", a romantic film submitted in the SoHo International film festival featuring two up and coming actors Spencer Grammer and Josh Pence.

Submissions are now open for this May's 2016 festival.  


What is your favorite spot in SoHo?  Share your thoughts below!


Central Park: NYC's MVP


Central Park: NYC's MVP

When people think of NYC, certain things always come to mind. The Statue of Liberty, Times Square, and, of course, Central Park. Stretching over 843 acres and bordered by Harlem at the north end and Midtown at the south, Central Park is an ecosystem all its own. 

During the summer, Central Park is at its most robust. From live music to films, theatre to live wild animals, here are Bracha New York's must-do's this summer in Central Park.


Neighborhood Tour: Luxury, Proximity, and Class in Midtown Manhattan


Neighborhood Tour: Luxury, Proximity, and Class in Midtown Manhattan

Midtown Manhattan, home to landmarks like Times Square and Grand Central, has long been known as a popular tourist and business destination. What you might not know, though, is that its proximity to world-class shopping, top international corporations, and some of the most decadent restaurants the city has to offer has made it a top choice for young professionals, established businessmen, and families alike. And its popularity seems to only be growing as buyers and renters who once left Manhattan for cheaper real estate in the outer boroughs like Queens and Brooklyn return to the city. 

From Murray Hill in the east to Hell’s Kitchen in the west, Bracha New York breaks down all the reasons Midtown Manhattan is the new real estate destination.


Welcome to the Neighborhood: Class and Luxury on the Upper West Side


Welcome to the Neighborhood: Class and Luxury on the Upper West Side

In a fast paced city like NYC, things change quickly and what’s considered high-end and luxury seems really to be in the eye of the beholder.  One thing all New Yorkers can agree on, however, is that the Upper West Side has and continues to be an upscale cultural hub, home to a large sect of the intelligentsia and those looking to live an ultra chic yet casual lifestyle.